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Jim Cramer: Take Partial Profits on ServiceNow After Stock Rally

Jane Quinn Personal finance author FinancialSumo

Post by Jane Quinn

Jim Cramer: Take Partial Profits on ServiceNow After Stock Rally FinancialSumo © financialsumo.com
Jim Cramer: Take Partial Profits on ServiceNow After Stock Rally © financialsumo.com

ServiceNow shares have rebounded from April lows, prompting Jim Cramer to recommend selling half to secure gains while retaining exposure to the company's AI-driven growth and expanding enterprise partnerships.

Jim Cramer recommends that investors consider selling half of their ServiceNow holdings after the stock's significant recovery from its April 2026 low. This approach enables investors to realize profits while still participating in ServiceNow's ongoing AI-driven growth. Although the stock remains below its January 2025 peak, the recent rebound presents an opportunity for those who entered at lower prices to lock in gains.

ServiceNow (NOW) reached an all-time high of $239.62 on January 27, 2025, before declining to approximately $81 by mid-April 2026. As of August 2026, the stock trades at $125.80, reflecting a substantial recovery but still below previous highs. Investors who purchased during the downturn have seen notable returns, while those holding from the peak remain at a loss.

ServiceNow's Q2 FY2026 earnings per share (EPS) reached $0.90, beating the consensus estimate of $0.86.

AI Growth and Financial Performance

ServiceNow's second-quarter 2026 results highlight its momentum. Subscription revenue increased 24.5% year-over-year to $3.88 billion, and total revenue rose 24% to $3.99 billion. Current remaining performance obligations reached $13.2 billion, up 21% from the prior year, while total remaining performance obligations climbed to $29 billion. These results underscore strong demand for ServiceNow's enterprise software solutions.

The company's AI segment is a key growth driver. In Q2, annual contract value for ServiceNow AI surpassed $1 billion, and agentic AI deployments expanded ninefold in nine months, according to CEO Bill McDermott. Management raised full-year 2026 subscription revenue guidance to $15.76-$15.78 billion, targeting 22.5% growth. Third-quarter projections include $3.98 billion in subscription revenue and a 31% non-GAAP operating margin.

ServiceNow also reported that net new AI annual contract value (ACV) grew by more than 40% sequentially in Q2 FY2026, and the company is now targeting $1.5 billion in AI revenue for the full year. These figures underscore the accelerating adoption and monetization of ServiceNow's AI offerings, which management credits as a major factor in the company's improved outlook.

Following these results, Bank of America raised its price target for ServiceNow to $150 in August, citing its strong position in enterprise AI. Analyst sentiment remains positive, with 50 of the last 54 analyst ratings listed as Buy or Strong Buy and an average price target of $141 over the past three months, according to TipRanks.

AI Governance and Strategic Partnerships

ServiceNow's AI Control Tower is central to its strategy, enabling enterprise customers to oversee and manage AI deployments. Nearly all 50 U.S. states now use the platform. Strategic partnerships with Anthropic, NVIDIA, Microsoft, and AWS have broadened ServiceNow's reach, integrating its AI governance tools into wider enterprise workflows. Transactions via AWS Marketplace have surpassed $1 billion, reflecting strong adoption in cloud environments.

At its May Analyst Day, ServiceNow set a target of over $30 billion in subscription revenue by 2030, with 30% of annual contract value from AI and a combined growth and free cash flow margin above 60%. These long-term objectives support the rationale for retaining a portion of shares, despite ongoing volatility.

For further details on analyst sentiment and price target trends, see the analysis on recent price target changes and market sentiment.

Risk Management After the Rally

Cramer's recommendation to sell half is based on risk management principles. ServiceNow shares remain down nearly 18% year-to-date and over 27% for the past 12 months, according to Yahoo Finance. Investors who bought during the April dip have realized gains, while longer-term holders may still face losses. Selling half allows investors to secure part of the recovery while maintaining exposure to ServiceNow's AI growth thesis.

This strategy helps reduce both psychological and financial risk in a volatile stock. If ServiceNow achieves its 2030 targets, retained shares could benefit from further appreciation. If the market reverses, investors have already realized some gains and reduced their exposure.

ServiceNow's $29 billion in remaining performance obligations and rapid AI adoption highlight its strong position in enterprise software. However, volatility and ambitious growth targets present risks. Investors should assess their entry point, risk tolerance, and investment horizon before acting.

Managing concentrated positions is important for individual investors. Selling a portion after a sharp rebound can help balance potential upside with capital preservation, especially when long-term prospects are strong but short-term volatility persists.

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